Out of the many terrifying words Republican presidential candidate Donald Trump has uttered during his campaign, “Make America Great Again” are among his scariest. With this four-word catchphrase, Trump has hinted at going back to ways that sucked for minorities, women, and LGBTQ communities. And then, in an interview with The New York Times, he explicitly said this when asked when America was great. “I would say during the 1940s and the late ’40s and ’50s we started getting, we were not pushed around, we were respected by everybody, we had just won a war, we were pretty much doing what we had to do, yeah around that period,” he said.
The words have found themselves onto campaign merch, including on hats. Despite the criticism Trump has received for his bigoted views, the hats have become an ironic (and non-ironic) accessory. But because of their popularity, amazing flips like Make America Native Again and Make America Mexico Again have cropped up. Earlier this year, Jeronimo Saldaña produced a cap that played off Trump’s hate-filled message that also served as a mini history lesson. Before the signing of the 1848 Treaty of Guadalupe Hidalgo, parts of Arizona, California, Colorado, Nevada, New Mexico, Utah, and Wyoming belonged to Mexico.
Though Saldaña’s Make Mexico America Again hats are a 100 percent improvement on Trump’s, those who aren’t Mexican or of Mexican descent may not have felt compelled to buy them. But thanks to Define American, you can rock Immigrants Make America Great snapbacks that simultaneously challenge Trump’s rhetoric and allow you to rep your own story. According to the product description, “This adjustable brim snapback hat is the greatest hat, that I can tell you. You have to imagine that this is the classiest piece of headwear you will ever know. Look at it, its disgusting that there are people walking around without it on their heads, it’s unbelievable.”
Buy the $20 hat here, which will go toward helping Define American’s mission to humanize immigrant communities.