“Dónde Votar” Is Top Search on Google on Election Day

Lead Photo: Photo by Hero Images
Photo by Hero Images
Read more

With people posting their “I Voted” stickers online and many sharing their thoughts on the candidates and ballot measures they voted on, today is all about the midterm elections. Therefore, it’s not surprising that some of today’s biggest trending topics revolve around voting. On Twitter, for example, #ElectionDay, #GoVote, #IVoted, #VoteToday, and #MidtermElections2018 are all trending in the US. Similarly for Google, three out of the top five search terms were related to the midterms. But perhaps the most interesting part is that the No. 1 search topic on Google today was “Dónde votar.”

The term saw a 3,350 percent spike. And while we don’t know why the term has seen a rise (is it that Spanish-speaking voters didn’t receive the necessary material  in the mail or is it just excitement), there’s reason to believe that Latino voters are engaged this election. Not only have more registered Latino voters given “quite a lot” of attention to Tuesday’s election than four years ago, the National Association of Latino Elected and Appointed Officials expects 7.8 million Latinos to cast a vote this year.