Twitter: @infoCinelandia

SXSW is in full swing and Diego Luna is reveling in the glow of the famed fest. He is premiering his new film, Cesar Chavez and working hard to promote it. Directed by Luna and starring Michael Peña as Cesar Chavez, the iconic labor leader, the film chronicles the birth of a movement to fight for a living wage for America’s farm workers. Together with Dolores Huerta (played by Rosario Dawson) Chavez founded the United Farm Workers, a labor union that organized boycotts and hunger strikes. The movie also features America Ferrera and John Malkovich.

As is always the case during SXSW, Twitter is a flurry of activity including Diego Luna sightings. Finally we can use the social media site what it’s most useful for, stalking. We did all the legwork for you. Enjoy! Here are the SXSW Diego sightings.

Speaking on a panel…

At the SXSW Blogger Lounge with Rosario Dawson…

At the premiere of his film…

Chanting “Si se puede!” on stage with Dolores Huerta…

Celebrating with a glass of vino…

Taking pictures with fans…

Robert Rodriguez loves him too…

Our feelings exactly…

And if you still want more Diego-mania keep an eye on twitter for more about this…