Food

Mariah Carey Launches Delivery-Only Cookie Line for the Holidays

Lead Photo: Art by Stephany Torres for Remezcla
Art by Stephany Torres for Remezcla

Mariah Carey is the undisputed Queen of Christmas and in addition to her music, she’s now bringing Christmas cheer with a virtual delivery-only cookie line–Mariah’s Cookies. She’s partnered with Virtual Dining Concepts, and restaurateur Robert Earl to create a collection of cookies featuring classic and seasonal flavors that exist virtually meaning local restaurants can license it. Expect to see classics like triple chocolate chunk and spiced oatmeal raisin as well as holiday favorites like pumpkin and gingerbread cookies.

“Mariah and I have chatted over the years about working together on a food business and, with her love of baking, cookies were a natural fit. As Mariah is synonymous with the holidays and celebration, we will make sure that her special holiday flavors are available not only for the holidays but year-round,” Robert Earl, co-founder of Virtual Dining Concepts, said in a statement.

The line officially launches nationwide on Dec. 4 to coincide with National Cookie Day, in cities from Los Angeles to New York including Chicago, Phoenix, Denver, and Dallas. Some of the cookie box-sets available include Mimi’s Mix Box (a variety of her favorites), the Holiday Hits Box with gingerbread, white chocolate cranberry and pumpkin, and the Try Them All box. So you can snuggle up on the couch Mariah-approved cookies while tuning into her Christmas special also out Dec. 4, “Mariah Carey’s Magical Christmas Special,” on Apple TV Plus with special guests including Ariana Grande, Jennifer Hudson, and Snoop Dogg. From the airwaves to TV to now kitchens across the U.S., she’s dominating the holidays and giving Americans a much-needed dose of Christmas spirit in a year that makes Scrooge a sympathetic character.

“I do live from Christmas to Christmas; it’s the only thing I look forward to every year. Well, it’s not the only thing…but it’s truly the best time of year for me,” she recently told Elle.

Pre-set flavored boxes include:

  • Try Them All: a variety of flavors including Chocolate Chunk, Triple Chocolate Chunk, Heath Bar, Lemon Cooler, and Spiced Oatmeal Raisin.
  • Chocolatey Treats Box: Chocolate Chunk, Triple Chocolate Chunk and Heath Bar.
  • Mimi’s Mix Box: a variety of Mariah’s favorite homemade flavors.
  • Holiday Hits Box: Gingerbread, White Chocolate Cranberry and Pumpkin
  • Chocolate Chunk Box: 100% real butter chocolate chunk cookies made with all-natural ingredients, loaded with chocolate chunks.
  • Triple Chocolate Chunk Box: made with true Dutch cocoa, white and semisweet chocolates.
  • Heath Bar Box: all-natural, all-butter cookie with chunks of real Heath Bar for the perfect crunch of toffee and blast of chocolate.
  • Lemon Cooler Box: made with 100% real butter, white chocolate, coconut, and natural lemon.
  • Spiced Oatmeal Raisin Box: freshly rolled buttery oats, molasses, and raisins.
  • White Chocolate Cranberry Box: made with sweet cream, butter, and white chocolate with cranberries.
  • Pumpkin Box: made with real pumpkin puree and fall spices.
  • Gingerbread Box: soft, sweet chewy cookies with hints of ginger, nutmeg, and spices.