The first lady of Argentine ñu-cumbia is back with a new video. After delivering one of the best videos of 2013, La Yegros set the bar high for herself, so for this one she re-enlisted the talents of Flamboyant Paradise, the directing duo behind plenty of groundbreaking videos by the likes of Bonde do Role, Frikstailers and Poncho.
“Trocitos de Madera” has more of a traditional cumbia feel to it than most of the rest of ZZK//Waxploitation‘s catalog; you know, less experimental, more pop song structure. It also has a catchy dance groove – speeding up the BPM count compared to her more downtempo previous opus – so I see a lot more crossover potential on this one. The fact that she looks fabulous as a tribal, shamanic priestess is definitely a bonus. So yeah, we might be watching the first big hit of 2014 here.
Download La Yegros’ Viene de Mi below: