Remezcla https://remezcla.com/tag/jools-lebron/ Our Thing Fri, 10 Apr 2026 16:30:38 +0000 en-US hourly 1 https://remezcla.com/wp-content/themes/remezcla/assets/images/social/precomposed-144x144.png Remezcla https://remezcla.com/tag/jools-lebron/ 144 144 WATCH: Jools LeBron Shares “Demure” Moment with Beyoncé  https://remezcla.com/culture/watch-jools-lebron-shares-demure-moment-with-beyonce-cowboy-carter/ Fri, 16 May 2025 17:14:32 +0000 https://remezcla.com/?p=433798 Latina beauty influencer Jools Lebron was attending the Cowboy Carter Tour when Beyoncé spotted her, leading to an unforgettable moment.

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]]> header-beyonce-jools Art by Stephany Torres for Remezcla Jools Lebron Reveals A Brand Took Advantage of Her Viral ‘Demure’ Success https://remezcla.com/culture/jools-lebron-reveals-brand-took-advantage-viral-demure-success/ Fri, 07 Mar 2025 18:04:01 +0000 https://remezcla.com/?p=385583 Jools LeBron, the TikTok creator of 2024’s viral  “very demure” trend, just revealed that a brand took advantage of her viral success without ever paying her. On her new Very Demure podcast, Lebron alleges she was never offered any compensation for attending and promoting the launch of a beauty brand’s new foundation. Although Lebron didn’t

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]]> header-jools-lebron Via Jools Lebron IG. Art by Stephany Torres for Remezcla. ‘Demure’ Named Word of the Year 2024 by Dictionary.com https://remezcla.com/culture/jools-lebron-reaction-demure-word-of-the-year-2024-dictionary-com/ Tue, 26 Nov 2024 16:41:23 +0000 https://remezcla.com/?p=380839 “Demure” helped define 2024 after Puerto Rican-American TikTok creator Jools Lebron helped it go viral. And now it’s official. On November 25, Dictionary.com revealed that its word of the year is “demure” thanks to the viral phrase “very demure, very mindful.” According to Dictionary.com, they choose their word of the year by analyzing “a large

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]]> header-jools-lebron Via Jools Lebron IG. Art by Stephany Torres for Remezcla. A Lawyer Explains the Jools Lebron Trademark Issue https://remezcla.com/culture/lawyer-explains-the-jools-lebron-trademark-issue/ Tue, 27 Aug 2024 16:10:46 +0000 https://remezcla.com/?p=376384 Jools Lebron, the TikToker behind the viral “Very Demure, Very Mindful” trend has been on the news lately – and not for the joyful reasons that come creating something the world cannot stop talking about. Lebron, who rose to fame after the trend took over the internet in the past few weeks, posted a now

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]]> header-jools-lebron-2 Via Jools Lebron IG. Art by Stephany Torres for Remezcla. Jools Lebron & Other Trans Women Shouldn’t Have to Go Viral to Receive Gender-Affirming Care https://remezcla.com/features/remezcla/jools-lebron-viral-tiktok-latina-transgender-community/ Wed, 21 Aug 2024 18:14:54 +0000 https://remezcla.com/?post_type=re_features&p=376013 Jools Lebron is redefining the word “demure.” The TikTok creator went viral recently when she shared a video online explaining how she gets ready for work. Describing herself as mindful, demure, and cutesy, Jools quickly propelled a word from the 14th century into our collective consciousness. The trend of describing yourself as ‘very demure’ has

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]]> header-jools-lebron Via Jools Lebron IG. Art by Stephany Torres for Remezcla.