Karol G Launching ‘200 Copas’ Tequila with This Mexican Founded Brand
Credit: Casa Dragones
After securing her spot as the first Latina on Coachella’s headlining slots, Karol G isn’t slowing down.
On September 25, the Colombian pop star revealed her newest business endeavor: 200 Copas by Casa Dragones, a cristalino tequila collaboration with the San Miguel de Allende-based Mexican spirit.
“When I created my song ‘200 Copas,’ I remember being surrounded by my closest friends—who actually all appear in its music video—and thinking how lucky I was to be sharing such cherished moments with them,” the Colombian star shared in a press statement. “Ever since, I knew I wanted to create something tangible that could capture the value behind that moment and allow people to connect in the same way.”
She continued: “Tequila was the drink we were having that night, and I was already such a big fan of Casa Dragones, that I couldn’t think of anyone better than Bertha—the first Maestra Tequilera in the world—to craft it with me. In Casa Dragones, I found an authentic tequila maker who understands tradition but also dares to innovate.”
Co-founded by Mexican businesswoman Bertha González Nieves, Casa Dragones is now part of Karol’s global brand. The tequila, inspired by the singer’s heartfelt Regional Mexican ballad “200 Copas,” will be launched at Karol’s upcoming performances at the Crazy Horse Paris.
Per the press release, the tequila is made from “100% Blue Weber Agave grown in the rich volcanic soil of Tequila, Jalisco,” with notes of “citrus, pine, and sweet floral” on the nose, and “almond, sweet roasted agave, and plum” on the palate.
Fans can join a pre-sale to purchase the tequila. Though there is no set price, there’s a “suggested retail price” of $119.99. The product will start hitting stores in Mexico and the U.S. on October 1. It will also reach Colombia in 2026.
Visit the tequila’s official website here.