Art by Stephany Torres for Remezcla
Prime Day is officially here, taking place from July 8 to 11, 2025. While you’re hunting for the best deals, it’s also an opportunity to support Latine-owned brands that are redefining everything from household essentials to luxury fashion. We’re spotlighting eight standout businesses that deserve a spot in your cart, not just during these three days, but beyond the saving moments because of the cultural pride and quality they offer.
Looking to refresh your summer wardrobe or get ahead on holiday shopping? Brands like Adriana Degreas are bringing high-end resort wear with Brazilian flair, while Mr. Tortilla is making it easier (and healthier) to level up your meals. Need something for the little ones? Binibi offers bilingual children’s books that turn storytime into a fun and learning experience. For those seeking wellness, Luna Sundara is offering sourced Palo Santo and handcrafted goods that empower Latin American artisans and their work.
These brands represent the cultural depth of our comunidad, and many might be surprised to see storefronts from Latine businesses on Amazon itself. Jenny Freshwater, who is Amazon Vice President of US Fashion Fitness & Creators, spoke with Remezcla about the variety of businesses that have storefronts on Amazon, include luxury brands. She said, “We are very committed to increasing our selections of all brands, small brands, those emerging brands that are still building their businesses from all backgrounds; Latino, Black, Asian, all of the different avenues to increase the brands.”
The 8 Latine-owned brands below will have something new for you to love and support long after the deals end.
Founded by Ana Sofía Guzmán and Luciana Yarhi, Binibi was created by two moms who decided early on that they wanted their children to be bilingual. Binibi is a fun and easy way to speak Spanish to children during their earliest days through musical books that range from counting starts to visiting the supermarket.
Founded by Stephany Sensi, Sensi Studio is a luxury brand grounded in developing her own originals with a modern twist. Her products range from handbags to hats, and hand embroidered dresses.
Founded by Oliver & Alejandra James, Ali+Oli is a family business focused on baby products with over a decade of experience. Their mission is to provide parents with high-quality baby products like swaddles, pacifier cases, and wearables, whether at the pool or at home.
Riderbag’s story started after founder Gonzalo got hit by a car while commuting on his motorcycle. He walked away from the incident. But he knew others wouldn’t because the bags that they carry aren’t reflective. That led him to design a backpack for the bike commuter in mind focused on safety.
Founder and designer Adriana Degreas is widely recognized for her luxury beachwear. She mixes “cool-chic Brazilian style with innovative shapes and cuts.” Think resort wear but couture.
Founded by Aaron and Whitney Cordovez, Zulay Kitchen is named after Aaron’s mother. She was raised in poverty-stricken Venezuela and brought Aaron and his brother to the U.S. for a better life. Zulay Kitchen focuses on kitchenware meant to make cooking faster. And their products range from coffee makers to mixers and basic kitchen utensils.
Founded by brothers Anthony and Ronald Alcazar, Mr. Tortilla was inspired by their childhood of homemade tortillas. They wanted to replicate that homemade taste in their tortillas and provide consumers with a better tasting tortilla. They sell tortillas with garlic & herb, multigrain, and even pico de gallo.
Founded by Sandra Manay and her partner Thomas Konik, Luna Sundara focuses on Peruvian aromatherapy oils and wellness. Their products now range from soaps to Palo Santo, and smudging sticks.
