Fuerza Regida is entering the festival business. On Oct. 2, the Mexican-American group revealed their brand new music festival, Don’t Fall in Love, which will be held at the NOS Event Center in their hometown of San Bernardino, CA, on Nov. 2. A special headliner will be unveiled on Monday (Oct. 7).
“I wanted to do something big for San Bernardino,” the group’s vocalist Jesús Ortiz Paz (JOP) said in a press statement. “I’m bringing hope to the city with this festival.”
The one-day all-ages festival highlights música mexicana artists and rap/hip-hop stars. The inaugural festival’s first-ever headliners include Fuerza Regida, alongside American rapper Lil Baby. Other artists include Kodak Black, Luis R Conriquez, and Chino Pacas. Sexyy Red, Xavi, and Clave Especial are also on the lineup.
The event is also multi-generational, with performances by classic acts like Los Rieleros Del Norte, Mi Banda El Mexicano, Bone Thugs-N-Harmony, Too $hort, Lil Rob, and Baby Bash. These iconic artists will perform in a second stage called the Legends Stage, per the press release. Roberto Tapia and Larry Hernandez are also performing that day.
The festival is named after Fuerza Regida’s recent album, Pero No Te Enamores. Described by the group as “the biggest festival in the world,” the event will mark their first performance in San Bernardino since 2018. Since then, the band has categorized themselves as one of the most popular música mexicana acts with hits like “Ch y la Pizza” with Natanael Cano, “Bebe Dame” with Grupo Frontera, and “HARLEY QUINN” with Marshmello.
Tickets will go on sale starting Friday (Oct. 4) at 2 p.m. PT. For more information and updates, follow the festival’s social media.
As of now, Fuerza Regida is on their Pero No Te Enamores Tour. Their next stop is at the Golden 1 Center in Sacramento, CA (Oct. 5).